Transforming the Newsroom

July 14 - July 16, 2008

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Featured Discussion Leaders

Steve Buttry Director of Tailored Programming, API Session: Ethics in a 24/7 News World

Mary Glick Associate Director, American Press Institute Session: Your Leadership Impact

Mike Jenner Executive Editor, The Bakersfield Californian Session: Transformation Case Study

Michael Roberts Deputy Managing Editor/Staff Development, The Arizona Republic, Phoenix, AZ Session: Training on the Edge of Change

Thomas A. Silvestri President and Publisher, Richmond Times-Dispatch Session: Managing Performance for Innovation

A new seminar for senior newsroom executives who need to transform their departments in a way that preserves their vital mission while serving the multiple information needs of fragmenting audiences.

What will it take for news organizations to survive?

It will take commitment to break away from the print-centric manufacturing model and embrace technologies and ways of working that help communities connect.

It will take an engaged, audience-driven workforce.

It will take a new kind of editor – one who welcomes risk-taking and collaboration.

Join us and discover how leading-edge newsrooms are reorganizing to become agile 21^st century multi-platform news operations.

• How your leadership style can make or break any change initiative in your newsroom -- and what specific actions you can take to ensure success.

• How to set up systems that can transform the newsroom into the dynamic work environment that is essential to its survival in the modern media age.

• Why the old rules don’t work any more -- and how to develop content and delivery methods that engage today’s audiences.

Managing performance for innovation. Find out how to put the right systems in place to reward the behaviors you want to encourage and curtail the old, silo-driven way of operating that is hindering your success moving forward.

Training on the edge of change. A broad, step-by-step process for analyzing training needs as you transform, and then using what you want to achieve as the basis for developing and delivering a good training plan.

Ethics in a 24/7 news world: Delve into the dilemmas editors face when news is published around the clock and the community joins the news conversation.

Transformation case studies. Learn from papers large and small that are already reorganizing their newsrooms to meet the demands of our 24/7, interactive multimedia world.

Executive editors, managing editors, associate and assistant managing editors, senior editors and news editors who play a role in developing strategies for the newsroom, and those preparing to assume any of these responsibilities.

"We have a choice: We can lead change or be swept along by it. In order to lead change effectively we must cultivate a culture that values the involvement of all of our newsroom staff members, encourages innovation and applauds taking risks. This seminar will offer tools for building that kind of culture."

Bob Zaltsberg
Editor
The Herald-Times, Bloomington, Ind.
One of The Learning Newsroom pilot newspapers

"Rethinking newspapers into a sustaining media model is perhaps the most challenging work that the industry has ever faced."
Toni Antonellis
Principal
TSA & Company
Consultant to The Learning Newsroom

The Particulars

Please read:
:: API's Registration, Tuition and Hotel Policies
:: Special requirements for international members

Tuition: $1,875 | Early-Bird: $1,688

Early-Bird Discount Deadline: May 16, 2008

Note: Reduced tuition to this seminar is available for organizations that also send an attendee to Transforming the Organization. Please see that seminar's listing for full details.

Special pricing for weekly organizations: $1,195. No other discounts apply.

Hotel/Meal Package: $735.
This charge is in addition to the tuition fee, and is paid directly to the hotel by the seminar member upon checkout.

Location: Reston, Virginia

Click here to register for this seminar