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Coming to API
Discussion Leaders
Mark Mulholland
Associate Director, American Press Institute

Appearing at:
New Revenue Models That Work! (West Coast)
09/13/2010 - 09/15/2010
Maximizing Sales Force Effectiveness
05/24/2010 - 05/25/2010
Seminar Schedule
Find Seminars

Early-bird Deadlines

Register soon for early-bird savings:

Seminar Schedule by Name

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Our seminars are developed for distinct professional tracks: Advertising, General Management, News/Editorial, Circulation, Marketing, Weeklies and Digital/New Media.

They are also designed to enhance different capabilities: Executive or Senior Leadership, Department (or Middle) Management and Professional Skills.

We neither accept nor reject seminar members based on academic or other factors. Your desire for professional growth doesn’t need to be ratified by us. But, physical space is limited and it’s best to register early.

Sort by Seminar, Starting Date or Track
(click seminar titles for details)

 

Seminar Dates   Track
Beyond the Newsroom
3/22 - 3/24/2010
 
Newsroom
Readership
Creative ways to deliver quality content, from aggregating blogs, crowd sourcing stories and outsourcing editorial functions, to partnering on regional coverage and working with non-profits and universitites.


Beyond the Newsroom (West Coast)
9/13 - 9/14/2010
 
Newsroom
Readership
Creative ways to deliver quality content, from aggregating blogs, crowd sourcing stories and outsourcing editorial functions, to partnering on regional coverage and working with non-profits and universities.


Event Marketing: Creative Entrepreneurship (Dedham, Mass.)
3/26 - 3/26/2010
 
Online
Readership
Advertising
Circulation
Newsroom
Learn how events can drive new revenue, enhance your brand position, create unique promotions and reach out to your community.


Maximizing Sales Force Effectiveness
5/24 - 5/25/2010
 
Advertising
Online
Readership
Maximize the effectiveness and productivity of multi-platform sales staffs.


Maximizing Sales Force Effectiveness (Orlando)
4/10 - 4/11/2010
 
Readership
Innovators
Advertising
Marketing
Online
Maximize the effectiveness and productivity of multi-platform sales staffs.


New Revenue Models That Work! (West Coast)
9/13 - 9/15/2010
 
Advertising
Online
Readership
Innovative newspaper industry revenue development examples and "how to" information -- ranging from self-serve advertising placement to mobile applications, behavioral targeting, and more.


Value Optimized Pricing
8/2 - 8/3/2010
 
Readership
Advertising
Marketing
Online
A seminar based on new research, the value of content and advertising, the emergency of new capabilities and revenue streams derived from advertising, digital distribution, bundled hybrid content, and audience aggregation.


Vet the Vendors
4/30 - 5/1/2010
 
Readership
Innovators
Advertising
Newsroom
Online
This seminar brings the industry's top-rated vendors whose digital products and technologies enable new business models, deliver content and advertising across protforms maximize efficiencies and enable sustained innovation.


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