Series

The experience helped foster candid conversation without demonizing the media. With the commitment and intentionality of our community liaison, the local news advisory project also worked to amplify the voices of residents who are often afraid to speak up.

Ultimately, for the inaugural advisory committee, I believe the newsrooms benefited more than the community. I am hopeful that the media will access community members and information we shared as resources to cover stories that reflect the conversations from the advisory committee. 

What I didn’t know, but would quickly learn, is how uncomfortable and personal the discussions could get and, despite it all, how dedicated the committee was to making the process work.

After a six-month pilot of an ecosystem-wide local news advisory committee, we’re sharing a multi-part perspective series on this effort: an outgrowth of our deep, three-year commitment to the Pittsburgh media ecosystem, which included two learning cohorts, a dozen community listening sessions and now this committee.

These types of convenings can be a model for mutual learning where researchers and news leaders can combine their respective knowledge, expertise and experiences to promote positive community relations and encourage community progress. 

Building relationships, understanding their challenges and sharing insights are essential steps if we’re serious about reducing polarization and fostering greater understanding in our country.

I very much believe that researchers have important insights into the production and content of news. The challenge, however, is translating and communicating these insights.

We’ve gathered reflections from researchers in social science who have attended recent API Local News Summits, where they had the chance to interact with and explore how their work helps — and can be improved by insights from — local journalism.

Interacting with your community and providing quality programming while providing the news may seem daunting, but it’s worth it.

Our belief in the brand and the business hasn’t wavered. When you’re a business with a mission, it becomes the only thing that matters.