Need to Know

Need to Know2023-12-01T17:26:51-04:00

Useful insights for people advancing healthy, responsive and resilient news organizations.

The American Press Institute’s Need to Know newsletter offers media and journalism leaders analysis of the rapid changes in the journalism industry, a curated list of must-read stories and guidance on modernizing journalism editorial and business strategies.


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Interrogate and prioritize your list

February 20, 2024|

We share a framework you can use to prioritize your list. It looks at how easy something is to do — how much time it takes, how many resources it draws on, how much mindshare it takes up, as well as its impact.

Make your stop doing list

February 12, 2024|

As you’re having those conversations, be sure that you are testing your assumptions about why things are done and who they’re important to.

Prioritize Your Workload

February 5, 2024|Tags: , |

As news teams begin thinking about their election coverage plans, it may feel like adding more tasks to an already full plate, with a fraction of the staff and resources they once had. But that doesn’t have to mean figuring out how to do more with less — maybe it’s doing less with less.

Turn your to-do list into a stop-doing list

February 5, 2024|

We thought the list would be dominated by the things we do to fill print holes. Instead, we found there were a whole lot of digital tasks and initiatives we were doing that didn’t really accomplish our strategy or that took more time, effort and resources than we had available.

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