Device African Americans Hispanics Whites
Television 95%* 86% 87%
Radio 67% 60% 66%
Paper newspapers or magazines 65% 46%* 64%
Desktop or laptop computer 62%* 56%* 72%
Cell phone (among those who have one) 75%* 64%* 53%
Tablet (among those who have one) 72% 61% 74%
E-reader 13% 4%* 10%
Smart TV 20%* 17%* 8%