Skill Percent
HTML 18.3%
Business management 14.7%
Entrepreneurial skills 13.8%
Career development / job-seeking 13.6%
Fluency with numbers and data 12.9%
Other computer languages 12.6%
Data visualization and chart-making 12.0%
Graphics and web design 12.0%
Understanding audience data 9.8%
Audience / consumer research 8.5%
Video production 8.0%
General social media skills 6.1%
Social media for reporting / storytelling 5.7%
Theory of the web and computer science 5.6%
Fluency with the business of news 5.3%
Investigative reporting 5.1%
Audio storytelling 4.9%
Video storytelling 3.6%
Opinion writing 3.9%
Still photography 3.7%
Marketing, advertising and PR 3.7%
Web literacy and search 3.6%
Editing 2.3%
Subject matter expertise 2.3%
Preparation for continuing learning 2.1%
Media law 1.7%
Newsgathering / reporting / interviewing 1.5%
Writing 1.4%
Media ethics 0.9%