Things journalists may do to build trust Public Journalists
Offer more information about sources or evidence cited in a story 68% 66%
Explain any controversial decisions made during reporting Not asked 58%
Explain how the reporting for a story was done 48% 42%
Explain more about the news organization and its policies 44% 48%
Explain why stories are chosen in the first place 40% 26%
Offer more about the background and experience of reporters 36% 23%