Skip to content
Skip to content

Learn more about our 2024 Impact Report!

American Press Institute
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Resources
    Areas of Focus
    • Civic Discourse & Democracy
    • Culture & Inclusion
    • Community Engagement & Trust
    • Revenue & Resilience
    Our offerings
    Content
    • Articles
    • Studies & Reports
    • Special Editions & Series
    • Need to Know
    • API Media Inclusion & Impact Survey
    The latest
    • Special Edition

      Finding an influencer with impact

    • Article

      How to structure convenings to build lasting connections

    See all resources
  • Products & Programs
    • Better News
    • Table Stakes
    • API Inclusion Index
    • Metrics for News
    • Source Matters
    • API Leaders Fellowship for Inclusion & Impact
  • Events
    • Local News Summits
    • Webinars
  • API & You
    • Training and Support
    • Support Our Work
    • Apply for Grants
    • Join Our Team
    • Contact Us
NEED TO KNOW

Charts

  • PARTISANSHIP6: Democrats are more likely than Republicans and independents to cite a variety of reasons for why it is important to them to follow the news

    Democrats Independents Republicans Makes them better informed citizens 62% 48% 55% Covers issues of interest well 61% 44% 55 Helps them decide where they stand [...]

    July 12, 2017
  • PARTISANSHIP7: Few Americans give high marks to the media generally, but Democrats are more likely to do so than independents or Republicans

    Democrats Independents Republicans Trust information a lot 30% 12% 8% Keeps them very well informed on important issues 38% 14% 20% News is very accurate [...]

    July 12, 2017
  • PARTISANSHIP8: Republicans say news organizations keep political leaders from doing their job at higher rates than Democrats or independents

    Democrats Independents Republicans Keeps political leaders from doing their job 17% 31% 59% Keeps political leaders from doing things that shouldn’t be done 81% 66% [...]

    July 12, 2017
  • PARTISANSHIP10: Democrats are less likely than Republicans and independents to question the political leanings of the media they use often

    Democrats Independents Republicans About right 78% 63% 63% Too liberal 9% 26% 33% Too conservative 12% 10% 4%  

    July 12, 2017
  • PARTISANSHIP11: Democrats are most likely to say it is easy to tell the difference between opinion content and news reporting in the news media

    Democrats Independents Republicans Very/somewhat easy 63% 53% 42% Very/somewhat difficult 22% 31% 48% It doesn’t matter to me 15% 16% 10%  

    July 12, 2017
  • PARTISANSHIP12: Democrats are more likely than Republicans to say their paid source is a very good value

    Democrats Independents Republicans Very good value 45% 41% 30% Fair value 44% 40% 47% Somewhat/very overpriced 10% 17% 20%  

    July 12, 2017
  • PARTISANSHIP1: Democrats and Republicans follow news in similar ways

    Democrats and Republicans follow news in similar ways Democrats Independents Republicans Get news multiple times a day 72% 61% 71% Actively seek out news 68% [...]

    July 12, 2017
  • PARTISANSHIP2: However, partisans hold different attitudes about the media and follow different news outlets

    However, partisans hold different attitudes about the media and follow different news outlets Democrats Independents Republicans Get news from Fox News 7% 16% 40% Get [...]

    July 12, 2017
  • PARTISANSHIP9: Democrats are more likely than Republicans and independents to view their news sources as reliable

    Democrats Independents Republicans Paid source 73% 56% 53% Free source 56% 38% 40%  

    July 12, 2017
  • PARTISANSHIP13: Democrats are most likely to say they would be willing to pay for their current free source of choice, while Republicans are most swayed by adding additional content if they are going to be charged.

    Democrats Independents Republicans At least moderately likely to pay for free source 34% 24% 19% At least moderately likely to pay for free source if [...]

    July 12, 2017
Previous242526Next
Latest from Need to Know
Newsletter

Need to Know

Useful insights for people advancing quality, innovative and sustainable journalism

Subscribe
Follow Us
ThreadsX
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Our Areas of Focus
    • Civic Discourse & Democracy
    • Culture & Inclusion
    • Community Engagement & Trust
    • Revenue & Resilience
  • API & You
    • Join Our Team
    • Apply for Grants
    • Training and Support
    • Support Our Work
    • Contact Us
American Press Institute Logo White
  • Better News
  • Table Stakes
  • API Inclusion Index
  • Metrics for News
  • Source Matters
  • API Leaders Fellowship for Inclusion & Impact

© 1946 - 2025 American Press Institute • All Rights Reserved •

Privacy Policy • Terms of Use • Website by Elefant

Page load link

Press “ESC” key to close

main menu
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Resources
    • Our Offerings
    • Areas of Focus
      • Civic Discourse & Democracy
      • Community Engagement & Trust
      • Culture & Inclusion
      • Revenue & Resilience
    • Content
      • Articles
      • Studies & Reports
      • Special Editions & Series
      • Need to Know
      • API Media Inclusion & Impact Survey
      • All Resources
  • Products & Programs
    • Better News
    • Table Stakes
    • API Inclusion Index
    • Metrics for News
    • Source Matters
    • API Leaders Fellowship for Inclusion & Impact
  • Events
    • Local News Summits
    • Webinars
  • API & You
    • Training and Support
    • Support Our Work
    • Apply for Grants
    • Join Our Team
    • Contact Us
Recent Resources
  • Article

    Media can engage Millennials and Gen Z in community discussion. Here is where to start.

  • Article

    Opinion journalism and sustainability: Publishers find out what works

get connected
ThreadsX
This website uses cookies and third party services. OK
Go to Top