| Percent | |
|---|---|
| I follow news organizations that tweet about that topic | 63% |
| I follow individuals that tweet about that topic, other than these | 62% |
| I follow journalists, writers, editors, columnists or commentators who tweet about that topic | 60% |
| I search for people and organizations that tweet about that topic | 28% |
| I search hashtags or keywords | 23% |
| I create my own lists | 9% |
| I find and follow existing lists | 4% |
| Other | 1% |
| None of the above | 6% |
TWITTER18: How people follow passion topics on Twitter
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About the Author: Laurie Beth Harris
Laurie Beth Harris was the Editorial Manager of the American Press Institute, and lead writer of API's morning newsletter, Need to Know, until May 2018.
She is the former copy fellow at Southern Living magazine. Laurie Beth is a graduate of the University of North Carolina at Chapel Hill's School of Journalism and Mass Communication. While at UNC, Laurie Beth served as copy desk editor at The Daily Tar Heel.
