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News leaders: Embrace local identity and history to create added value
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NEED TO KNOW
Focused Listening
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‘Focused listening’ can help address journalism’s trust problem — here are four examples
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How The Tennessean hosts meetings with alienated audiences to listen and understand
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How a Boston nonprofit newsroom starts its listening by popping up where people live and play
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How Richland Source held an event to serve local mothers — and listened, too
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How Alabama Media Group uses simple text-messaging to listen to diverse voices
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