Our Mission
We support local and community-based media through research, programs and products that foster healthy, responsive and resilient news organizations.
Our Areas of Focus
We work to ensure all people have the information they need to make decisions and thrive.
We mentor journalism professionals toward integrating diversity, equity, inclusion and belonging in every aspect of their work.
We support news organizations as they build trusted relationships with their communities.
We provide news organizations with the tools and resources they need to think creatively and achieve overall wellness.
Featured Research
There was a time when being a journalist meant pursuing a story by reporting the available information from as many sources as possible, writing the [...]
When a large U.S. newspaper cuts print publication days or curtails home delivery, headlines may scream media apocalypse. But for years, newspapers here and there [...]
Journalists have a reputation for dismissing data about their stories. But it’s undeserved. After all, the axiom “if it bleeds, it leads” describes a newsroom [...]
Launching a paywall is easy. Pivoting a whole business from an advertising-centric mindset to one focused on reader revenue is not. Despite 10 years of [...]
Special Editions
Katie Kutsko amplifies insights and shares resources she's learned alongside newsrooms who track the diversity of people quoted in their stories through Source Matters, API’s award-winning source diversity tracking and analysis tool.
Resources and advice on how AI can serve your news organization. We’re here to help cut through the noise and share what you need to know about AI as a local journalist.
It has been a very fast year. Instead of grinding at half-strength, take these next five Mondays of July to work through some leadership challenges that will directly and positively impact your mental health, and by proxy, the health and well-being of your team.
API Products & Programs
Helping journalists and media leaders transform their local news businesses to better serve diverse communities
Improving how newsrooms cover communities of color by assessing seven areas to reveal inequitable practices
