Jennifer Maerz is an API contributing writer. She is a digital media strategy consultant and was formerly the editor-in-chief of The Bold Italic and music editor at SF Weekly.
More from the author
Engage your Millennial audience on the platforms they’re populating
"Any time there is a reporter on Periscope that goes live, I will tune in. It's raw and unedited and unscripted and usually has a [...]
Give readers content they can consume on the go
"People read the news beyond just wanting to know what's going on in the world; [it also] has to do with keeping up with their [...]
Interact with a Millennial audience offline through events
"If I get [news] through [peers and social media], it's more personal and I'm more inclined to follow up about it and prioritize that over [...]
