Revenue & Resilience

We reached out to Danielle Coffey, the CEO of American Press Institute’s parent corporation, the News/Media Alliance, to learn more about the legal fight for news organizations’ rights with AI. 

We’re here to help you move through the stages of what it means to be a healthy news organization and a healthy news contributor — whether you’re dealing with revenue or cultural challenges or effectively managing change. 

Establishing a newsletter strategy can help you set goals and quantify success — or even determine whether a newsletter is a good fit for your audience. 

We sat down with Stephen and Marita to discuss the trends they’re seeing, their favorite resources and what you need to know to continue evolving through this era.

Welcome to API’s Local News and AI series. I’m Elite Truong, API’s Vice President of Product Strategy. We’re sharing resources and advice on how AI […]

Over the past several months, these organizations learned the fundamentals of product development and used that knowledge to build products that would help their communities.

One of the first comments we heard from newsrooms who started setting up a GA4 instance — aside from, “Why, Google … why?!” — was “Where are my reports?”

For the rest of us, the bottom line is: If you’re stressed about losing a year’s worth of growth analysis, know that you’re not alone. Everyone’s in the same boat.

API’s Product Strategy team has hosted a series of training sessions to help newsrooms navigate the switch to GA4 ahead of the July 1 cutoff date.

Google Tag Manager is our recommended way of setting up for GA4.