Education and Strategy Manager, News Products
Katie Kutsko is the Education & Strategy Manager for News Products at the American Press Institute.
Our portfolio of products currently includes Metrics for News and Source Matters.
Katie trains Metrics for News newsroom partners on analytics skills, including how to think strategically and solve problems using audience data. She helps journalists at all levels translate numbers on dashboards into actionable insights to improve their work. She also trains newsroom partners using Source Matters.
A graduate of the University of Kansas, she served as editor-in-chief at the University Daily Kansan, where she led a newsroom transformation from a print mindset to a digital-first operation. She has interned at the Chicago Tribune, Indianapolis Star and Lawrence (Kan.) Journal-World.
Email Katie at katie.kutsko@pressinstitute.org.
More from the author
5 ways to support source tracking in your newsroom
The cohort shares its learnings with newsrooms working to identify gaps and opportunities to broaden sourcing and find ways to better reflect the deep diversity of communities in their coverage.
How community engagement can inform source tracking
You will never know how your community is engaging with your coverage unless you ask. Our partners at the Record-Journal in Meriden, Conn., experienced this firsthand after holding more than 80 conversations with community members and hearing from more than 2,000 survey respondents.
How to get staff buy-in for tracking sources
It is okay if this takes longer to get off the ground than you think it will.
