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News Blog

News BlogElena Kapintcheva2023-03-15T20:30:31-04:00
  • Report

    Six steps to create a metrics-driven newsroom

    After interviewing dozens of journalists and analysts, we emerged with a lot of inspiration and a blueprint that can be applied to any newsroom. Although [...]

    read more
  • Report

    Build a positive feedback loop

    If a newsroom wants reporters to learn from experimentation, then the end point of every project is feedback and inspiration. “The most important part of [...]

    read more
  • Report

    Unleash curiosity to get journalists working with metrics

    In every single case, the journalists and data analysts we consulted said there’s one crucial factor that gets journalists on board with data experiments, and [...]

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  • Report

    Ask the right questions, use the right data

    One of the most popular knocks on metrics-oriented newsrooms is best summarized as “If all you have is a hammer, everything looks like a nail.” [...]

    read more
  • Report

    Make metrics simple — and meaningful

    How do newsroom metrics advocates pique their colleagues’ interest in using data? Many of the editors, data analysts and trainers we spoke to start by [...]

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  • Report

    Connect metrics to strategy

    To see the point of metrics, journalists need to understand what their organizations are doing to survive and thrive. That goes way beyond the high-flying [...]

    read more
  • Report

    How to build a metrics-savvy newsroom

    Journalists have a reputation for dismissing data about their stories. But it’s undeserved. After all, the axiom “if it bleeds, it leads” describes a newsroom [...]

    read more
  • API Update

    Nine news organizations receive API’s Metrics for News analytics with Knight Foundation support

    We are excited to announce today a new cohort of newsrooms using Metrics for News, the American Press Institute’s analytics dashboard and content strategy program. [...]

    read more
  • API Update

    News Integrity Initiative gives $150k to American Press Institute to expand mentorship initiative and improve newsroom-community relationships

    The News Integrity Initiative at the Craig Newmark Graduate School of Journalism at CUNY has granted the American Press Institute $150,000 to deepen and expand [...]

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  • Article

    What are the keys to an effective subscription offer page?

    Well-constructed offer pages are vital to the goal of increasing reader revenue. They can influence a user’s entire perception of your publication and service — [...]

    read more
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