Percent Use paid news only in print 38% Use both types of paid news 41% Use paid news only in a digital format 21%
Percent Print magazine 21% Print newspaper 15% Digital news app 14% Digital magazine 11% Digital newspaper 10% Email newsletter 10%
Age Percent 18-21 23% 22-24 45% 25-29 46% 30-34 44%
Pay personally for print newspaper Pay personally for print magazine 18-21 7% 9% 22-24 15% 22% 25-29 18% 25% 30-34 20% 26%
PAY6: Only half of Millennials who say keeping up with the news is important personally pay for news
Percent Keeping up with news is extremely or very important 50% Keeping up with news is somewhat important 35% Keeping up with news is not [...]
Keeping up with news is not very or not at all important Keeping up with news is somewhat important Keeping up with news is extremely [...]
Percent Entertainment only 42% Both news and entertainment 36% Neither 18% News only 4%
Percent Pay for entertainment subscription 46% Do not pay for entertainment subscription 18%
Do not pay for entertainment content Pay for entertainment content Print magazine 8% 25% Print newspaper 8% 17% Digital news app 4% 17% Digital magazine [...]
Do not personally pay for news Personally pay for news Checking and sending email 71% 75% Streaming music, TV, or movies 66% 71% Keeping up [...]


