Do not personally pay for news Personally pay for news Music, TV, and movies (including reviews, showtimes, etc.) 65% 68% Sports 44% 56% Food and [...]
Do not pay for news Pay for news National politics or government 38% 51% Crime and public safety 42% 47% Science and technology 41% 45% [...]
Unattached All Millennials Pay for any service 85% 87% Pay for news service 31% 40%
Unattached All Millennials Stream music, TV, or movies 79% 68% Find information about events, movies, restaurants 53% 56% Shopping or researching products 55% 56% Playing [...]
Percent Less than $30,000 46% $30,000-$75,000 29% $75,000 or more 23% Missing 2%
Explorers All Millennials Like to talk about what’s going on in news 74% 53% Stay informed to be a better citizen 64% 57% Enjoyable or [...]
Explorers All Millennials Facebook 52% 44% YouTube 29% 21% Instagram 25% 20% Twitter 14% 9% Reddit 12% 5%
Percent Less than $30,000 36% $30,000-$75,000 42% $75,000 or more 18% Missing 4%
Distracted All Millennials Stay informed to be a better citizen 47% 57% Like to talk about what’s going on in news 44% 53% Feel connected [...]
Distracted All Millennials Facebook 44% 44% YouTube 10% 21% Instagram 14% 20% Twitter 6% 9% Reddit 2% 5% Tumblr 2% 5%


