Charts

Skill Percent Writing 52.6% Editing 36.8% Newsgathering, reporting and interviewing 35.6% Marketing, advertising and PR 14.9% Media ethics 14.7% Media law 9.7% Video production 7.6% [...]

Technology Graduated 1980 or earlier Graduated 1981-95 Graduated 1996-2005 Graduated 2006-15 Social media tools 18.9% 35.1% 46.2% 61.9% Using digital tools to verify information 29.8% [...]

Technology Don’t use Not comfortable at all Somewhat uncomfortable Somewhat comfortable Very comfortable Social media tools 16.0% 1.6% 3.8% 27.7% 43.2% Using digital tools to [...]

Rating Percent Very favorable 57% Somewhat favorable 35% Neither favorable nor unfavorable 5% Not very favorable 3% Not favorable at all 1%

Organization Prior to 1981 graduates 1981-95 graduates 1996-2005 graduates 2006-15 graduates Advertising club 4.4% 4.4% 3.3% 4.1% Public relations society 6.7% 10.2% 9.8% 8.3% Newspaper [...]

Activity Percent Donate skills for a school, association, church or charity 50.3% Used social media to try to advance their career 46.1% Volunteer with a [...]

55+ 35-54 21-34 Benefits reduction 28.1% 31.9% 18.3% Duties added to existing job responsibilities 51.4% 70.7% 78.5% Engaged in an interesting innovation project 33.9% 42.9% [...]

Response 55+ 35-54 21-34 I will still be in journalism 65.2% 64.4% 70.4% I want to stay but doubt I can 21.4% 17.2% 12.8% I [...]

55+ 35-54 21-34 Aggregators should compensate journalists 62.2% 56.9% 56.8% Open distribution can’t be stopped and is a good thing 36.2% 41.8% 42.6%

Method Percent On a website or print advertisement 24.3% Through a connection made at an internship 15.9% Through a cold call or unsolicited application 13.8% [...]