Most commonly cited source for different types of news topics across racial and ethnic groups Question: “Where do you usually go for news about this [...]
Topic African Americans Hispanics Whites Traffic and weather 78% 88% 82% Your local town or city 72% 64%* 81% National government and politics 63%- 38%* [...]
Race/ethnicity Percent who pay for news Whites 31% African Americans 16% Hispanics 11%
Source African Americans Hispanics Local TV news programs 90% 79% National network news 85% 59% 24-hour TV news channels 72% 53% Print or online newspapers [...]
Discovery method African Americans Hispanics Whites Electronic news alerts or subscriptions 53% 60% 44% Directly from a news organization 42% 44% 44% Search engines 36% [...]
Discovery method African Americans Hispanics Whites Directly from a news organization 92% 84% 90% Word of mouth 67% 65% 65% Online news organizations 51% 44% [...]
Discovery method Smartphone owners Non-smartphone owners Search engines 61% 31% News aggregators 61% 33% Sharing news with friends electronically 54% 29%
Preferred device African Americans Hispanics Whites No preference 58% 56% 40% Television 22% 14% 27% Desktop or laptop computer 8% 11% 13% Cell phone 11% [...]
Device African Americans Hispanics Whites Television 95%* 86% 87% Radio 67% 60% 66% Paper newspapers or magazines 65% 46%* 64% Desktop or laptop computer 62%* [...]
Segment % responding ‘yes’ African Americans 69% Hispanics surveyed in English 39% Hispanics surveyed in Spanish 80%


