Twitter users Non-Twitter users All social media users
It helps me stay informed and be a better citizen 86% 81% 80%
I like to talk to friends, family and colleagues about what’s going on in the news 66% 59% 60%
I find it relaxing and entertaining 36% 29% 31%
It helps me in my job 30% 6% 11%
It helps me find places to go and things to do 29% 29% 30%
It helps me solve problems 22% 17% 21%
It helps me save money when I shop 11% 21% 25%
It helps me raise my family 10% 12% 16%
Other 8% 7% 6%
None of the above 4% 6% 4%