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      How to adapt a creator mindset for your newsroom

    • Article

      News leaders: Embrace local identity and history to create added value

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NEED TO KNOW

Community Engagement & Trust

  • Report

    What exactly is engagement and what difference does it make?

    Though “engagement” is a word journalists hear a lot these days, its function can be tough to articulate. For many, the goal of engagement seems [...]

    May 2, 2016
  • Study

    The best ways to build audience and relevance by listening to and engaging your community

    People don’t just consume news today. They participate in it. People have access to vast and varied information. They pursue news on their own time, [...]

    May 2, 2016
  • Study

    The relationship between general news habits and trust in the news

    The majority of the public follows news and information with great interest and frequency. And trust seems to be an important component related to how [...]

    April 17, 2016
  • Study

    The meaning of trust in news

    This study was designed to move beyond traditional conceptions of trust in the news. These general measures of trust have been identified in long‑standing academic [...]

    April 17, 2016
  • Study

    A new understanding: What makes people trust and rely on news

    This research was conducted by the Media Insight Project — an initiative of the American Press Institute and the Associated Press-NORC Center for Public Affairs [...]

    April 17, 2016
  • Study

    About the study

    Survey methodology This survey was conducted by the Media Insight Project, an initiative of the American Press Institute (API) and The Associated Press‑NORC Center for [...]

    April 17, 2016
  • Study

    How people decide what news to trust on digital platforms and social media

    Digital formats provide distinctly different opportunities for people to engage with news and information than do traditional print and broadcast media formats. In doing so, [...]

    April 17, 2016
  • Study

    How trust can be broken, and the decline of confidence in the press

    Research from others has noted that Americans’ trust in the press has been declining, with occasional interruptions, for roughly two decades. This study finds that [...]

    April 17, 2016
  • Study

    Download the report or topline results

    For printing and offline viewing, a PDF version of this study report and the topline survey results are available for download.

    April 17, 2016
  • Study

    Audiences value trust components differently depending on the news source and topic

    This study employs a new approach for understanding trust. Rather than asking people about what makes news trustworthy in the abstract, we ground respondents by [...]

    April 17, 2016
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  • About
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