For printing and offline viewing, a PDF version of this study report and the topline survey results are available for download.
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What makes people trust news
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Whether it’s an engaging personality breaking down complicated news on YouTube, a streamer testing their limits on an obstacle course or a short film series that meets people where they’re at, content consumption is fragmented — but also gives newsrooms an opportunity to create niche content that can succeed if paired with the right distribution strategy.
If you want to know how to reach teens and young adults, ask young journalists and the folks who work with them.
We gathered news leaders and non-news experts to discuss what it looks like to build sustainable youth engagement efforts into their coverage and fundraising. We asked four summit participants to share more about the ways they are funding experiments with youth engagement in their communities.


