Revenue & Resilience

Introduction Who pays for news? Why do they pay? Who does not pay for news and why not? Earlier this year, we conducted a nationally [...]

When it comes to paying for news and information, our research found that subscribers tend to fit one of three archetypes, each with different habits, [...]

In addition to the archetypes, we identified six other notable insights related to how people think about news subscriptions. These findings are themes that emerged [...]

Some things about accountability journalism will never change. Any important investigative project will require patience, persistence, extreme fact-checking and high ethical standards. It’ll involve a [...]

What does an effective social media team look like? Scott Kleinberg says it starts with a leadership position that solidifies social media as an integral [...]

What can you do now to create a social media team that’s ready for the accountability reporting you’ll do in 2018 — and in upcoming [...]

First, our definition of the “social media team.”  The people handling social media in newsrooms might not strictly be a “team” and might be called [...]

For newsrooms, the social media tumult began a decade ago. In 2008, journalists new to digital media in legacy print newsrooms were trying to adapt [...]

What WGBH’s social media director Tory Starr calls “deciphering the intersection of social media and journalism” is a complex task. Reinventing a decade-old process in [...]

What can you do now to create a social media team that’s ready for 2020? Here’s a quick list of ideas from experts in this [...]