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NEED TO KNOW

Study

  • Study

    Methodology

    This study was conducted by DB5 using a 15-minute online survey among two groups: General social media users (n=1,000) defined as those who used some [...]

    September 1, 2015
  • Study

    Recommendations for publishers

    The results of this survey make clear an intimate connection between Twitter users and news, and suggest some ways in which publishers can take best [...]

    September 1, 2015
  • Study

    Race, ethnicity, and the use of social media for news

    One of the major findings of this research, across all groups, is the finding that Millennials are far more interested in news and information than [...]

    August 21, 2015
  • Study

    Motivations for keeping up with the news

    One dimension of understanding news and information that is becoming more important today is how people use the news and information they encounter. In an [...]

    August 21, 2015
  • Study

    Race and ethnicity, device usage, and connectivity

    The digital divide has not materialized when it comes to technology access among Millennials. The Media Insight Project’s 2014 report The Personal News Cycle found [...]

    August 21, 2015
  • Study

    How Millennials Use Technology to Get News: Differences by race and ethnicity

    This research was conducted by the Media Insight Project — an initiative of the American Press Institute and the Associated Press-NORC Center for Public Affairs [...]

    August 21, 2015
  • Study

    Download a PDF or topline results

    For printing and offline viewing, a PDF version of this report and the topline survey results are available for download.

    August 21, 2015
  • Study

    About the study

    This survey was conducted by the Media Insight Project, an initiative of the American Press Institute (API) and The Associated Press-NORC Center for Public Affairs [...]

    August 21, 2015
  • Study

    The impact of race and ethnicity on news and information topics followed by Millennials

    The Personal News Cycle revealed that the type of news people choose to follow varies significantly by race and ethnicity in the general population, [ref Among [...]

    August 21, 2015
  • Study

    Who is a ‘journalist’ today, where they work and what they do

    Significant numbers of journalism and communication graduates now practice what they consider journalism, even though they don’t work for traditional news organizations, our survey of [...]

    August 6, 2015
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  • About
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