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NEED TO KNOW

Charts

  • SUBSCRIPTIONS8: Digital Subscription Stategies by Geographic Region

    Date Hard Meter Freemium Not required Southeast 0% 83% 8% 8% Midwest 0% 76% 10% 14% West 6% 56% 13% 25% Northeast 8% 46% 8% [...]

    February 17, 2016
  • SUBSCRIPTIONS9: Many Newspapers Charge More to Add Sunday Print to Digital Subscription

    Number of newspapers More 36 Less 25 Same 12

    February 17, 2016
  • SUBSCRIPTIONS10: Price to Add Sunday Print to Digital Subscription by Circulation Size

    Date Costs more Same price Costs less 50,000 to 100,000 51% 19% 30% 100,000 to 250,000 61% 4% 33% More than 250,000 27% 33% 40% [...]

    February 17, 2016
  • SUBSCRIPTIONS12: Newspapers with Digital Subscriptions by Year

    Number of newspapers with a digital subscription Number of newspapers with no digital subscription 1997 1 97 2001 3 95 2009 5 93 2010 6 [...]

    February 17, 2016
  • SUBSCRIPTIONS13: Newspaper Digital Subscription Models: 2012 vs 2015

    2012 2015 Meter 41 62 Freemium 4 12 Hard 7 3 Not required 46 21  

    February 17, 2016
  • SUBSCRIPTIONS14: Average Weekly Price of Digital Subscription by Year Launched

    Year launched Initial price Current price 1997 $1.40 $7.25 2001 $1.75 $4.89 2009 $3.98 $2.35 2011 $2.87 $3.44 2012 $2.58 $2.81 2013 $3.13 $2.65 2014 [...]

    February 17, 2016
  • SUBSCRIPTIONS11: When Adding Sunday Print to Digital, Pricing Strategies Differ by Region

    Costs more Same price Costs less Midwest 67% 6% 28% Southeast 59% 5% 36% Southwest 56% 33% 11% Northeast 33% 27% 40% West 18% 36% [...]

    February 17, 2016
  • SUBSCRIPTIONS15: Newspaper Subscription Models in 2012

     Model Number of newspapers Meter 41 Hard 7 Freemium 4 Not required 46  

    February 17, 2016
  • SUBSCRIPTIONS16: Weekly Cost of Newspaper Digital Subscription Plans in 2012

    Price Number of newspapers $1.00 to $2.00 12 $2.01 to $3.00 20 $3.01 to $4.00 8 $4.01 to $5.00 4  

    February 17, 2016
  • SUBSCRIPTIONS17: Number of Free Articles in 2012 Digital Subscription Plans

    Number of articles Number of newspapers 5 4 10 7 15 14 20 10 More than 25 2  

    February 17, 2016
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