Skip to content
Skip to content

Learn more about our 2024 Impact Report!

American Press Institute
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Resources
    Areas of Focus
    • Civic Discourse & Democracy
    • Culture & Inclusion
    • Community Engagement & Trust
    • Revenue & Resilience
    Our offerings
    Content
    • Articles
    • Studies & Reports
    • Special Editions & Series
    • Need to Know
    • API Media Inclusion & Impact Survey
    The latest
    • Special Edition

      How to structure a knowledge hub

    • Article

      The power of intergenerational storytelling to solidify community and effect change

    See all resources
  • Products & Programs
    • Better News
    • Table Stakes
    • API Inclusion Index
    • Metrics for News
    • Source Matters
    • API Leaders Fellowship for Inclusion & Impact
  • Events
    • Local News Summits
    • Webinars
  • API & You
    • Training and Support
    • Support Our Work
    • Apply for Grants
    • Join Our Team
    • Contact Us
NEED TO KNOW

Revenue & Resilience

  • API Update

    American Press Institute launches expanded training portfolio for local news organizations

    We’re here to help you move through the stages of what it means to be a healthy news organization and a healthy news contributor — whether you’re dealing with revenue or cultural challenges or effectively managing change. 

    August 21, 2023
  • Article

    Newsletter strategies to build retention, trust and revenue

    Establishing a newsletter strategy can help you set goals and quantify success — or even determine whether a newsletter is a good fit for your audience. 

    August 15, 2023
  • Special Edition

    API engineers weigh in on automation

    We sat down with Stephen and Marita to discuss the trends they’re seeing, their favorite resources and what you need to know to continue evolving through this era.

    August 14, 2023
  • Special Edition

    Local News and AI

    Resources and advice on how AI can serve your news organization. We’re here to help cut through the noise and share what you need to know about AI as a local journalist. 

    August 7, 2023
  • API Update

    American Press Institute’s product development program awards $30,000 in grants to six news organizations

    Over the past several months, these organizations learned the fundamentals of product development and used that knowledge to build products that would help their communities.

    July 13, 2023
  • Special Edition

    A closer look at reports

    One of the first comments we heard from newsrooms who started setting up a GA4 instance — aside from, “Why, Google … why?!” — was “Where are my reports?”

    May 22, 2023
  • Special Edition

    Setting up events, tracking and reports

    For the rest of us, the bottom line is: If you’re stressed about losing a year’s worth of growth analysis, know that you’re not alone. Everyone’s in the same boat.

    May 15, 2023
  • Special Edition

    Transitioning to GA4

    API’s Product Strategy team has hosted a series of training sessions to help newsrooms navigate the switch to GA4 ahead of the July 1 cutoff date.

    May 8, 2023
  • Special Edition

    An introduction to Google’s new analytics tool

    Google Tag Manager is our recommended way of setting up for GA4.

    May 8, 2023
  • Special Edition

    Making the switch to Google Analytics 4: Frequently asked questions

    API has developed a roadmap to help you make the transition to Google Analytics 4 (GA4) go as smoothly as any transition to a new analytics platform can.

    May 8, 2023
Previous234Next
Latest from Need to Know
  • WaPo’s new source annotation plan

    Continue ReadingContinue Reading
Newsletter

Need to Know

Useful insights for people advancing quality, innovative and sustainable journalism

Subscribe
Follow Us
ThreadsX
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Our Areas of Focus
    • Civic Discourse & Democracy
    • Culture & Inclusion
    • Community Engagement & Trust
    • Revenue & Resilience
  • API & You
    • Join Our Team
    • Apply for Grants
    • Training and Support
    • Support Our Work
    • Contact Us
American Press Institute Logo White
  • Better News
  • Table Stakes
  • API Inclusion Index
  • Metrics for News
  • Source Matters
  • API Leaders Fellowship for Inclusion & Impact

© 1946 - 2025 American Press Institute • All Rights Reserved •

Privacy Policy • Terms of Use • Website by Elefant

Page load link

Press “ESC” key to close

main menu
  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Resources
    • Our Offerings
    • Areas of Focus
      • Civic Discourse & Democracy
      • Community Engagement & Trust
      • Culture & Inclusion
      • Revenue & Resilience
    • Content
      • Articles
      • Studies & Reports
      • Special Editions & Series
      • Need to Know
      • API Media Inclusion & Impact Survey
      • All Resources
  • Products & Programs
    • Better News
    • Table Stakes
    • API Inclusion Index
    • Metrics for News
    • Source Matters
    • API Leaders Fellowship for Inclusion & Impact
  • Events
    • Local News Summits
    • Webinars
  • API & You
    • Training and Support
    • Support Our Work
    • Apply for Grants
    • Join Our Team
    • Contact Us
Recent Resources
  • Article

    Funders of local history initiatives can find partners in local media

  • Article

    News leaders: Embrace local identity and history to create added value

get connected
ThreadsX
This website uses cookies and third party services. OK
Go to Top