Revenue & Resilience

Longtime philanthropic supporters of journalism are doubling down on local journalism specifically—and encouraging others to join them.

By sending data from their targeted audiences in Adobe Analytics into MFN, Crain was able to more clearly understand what topics, categories, and even story types were engaging readers in key parts of their coverage area.

Ways to support conversations for balancing innovation and stability in your news organization, essential considerations about this often overlooked topic, and guidance to include them in your technology decisions.

Successfully and efficiently marketing your work can be hard, especially for local news teams with limited resources, but marketing yourself to your audience is an essential skill for news organizations to drive revenue and promote sustainability.

As news teams begin thinking about their election coverage plans, it may feel like adding more tasks to an already full plate, with a fraction of the staff and resources they once had. But that doesn’t have to mean figuring out how to do more with less — maybe it’s doing less with less.

We reached out to Danielle Coffey, the CEO of American Press Institute’s parent corporation, the News/Media Alliance, to learn more about the legal fight for news organizations’ rights with AI. 

We’re here to help you move through the stages of what it means to be a healthy news organization and a healthy news contributor — whether you’re dealing with revenue or cultural challenges or effectively managing change. 

Establishing a newsletter strategy can help you set goals and quantify success — or even determine whether a newsletter is a good fit for your audience. 

We sat down with Stephen and Marita to discuss the trends they’re seeing, their favorite resources and what you need to know to continue evolving through this era.

Resources and advice on how AI can serve your news organization. We’re here to help cut through the noise and share what you need to know about AI as a local journalist.