Featured Report

We asked four summit participants to share more about the ways they are empowering communities with skills and opportunities to have influence in their local news ecosystem.

As research continues to inform this slice of the news industry, we’ll continue learning, too. Who gets to be called a journalist in 2025 and beyond? What is the future of trustworthy information, especially considering the access to and trust for online content creators? How might journalism adapt to the rise, or co-opt the styles, of news influencers?

We’ll look at how newsrooms and their creator partners can use engagement tools on Instagram, TikTok and YouTube to deepen audience connection. Each of these platforms offers its own features that, when used intentionally, can help build trust.

Leaning into local identity and history can move our journalism from ‘we provide facts alone’ to ‘we provide facts and serve other important community functions.’