Our Mission
We support local and community-based media through research, programs and products that foster healthy, responsive and resilient news organizations.
Our Areas of Focus
We work to ensure all people have the information they need to make decisions and thrive.
We mentor journalism professionals toward integrating diversity, equity, inclusion and belonging in every aspect of their work.
We support news organizations as they build trusted relationships with their communities.
We provide news organizations with the tools and resources they need to think creatively and achieve overall wellness.
Featured Research
Journalists have a reputation for dismissing data about their stories. But it’s undeserved. After all, the axiom “if it bleeds, it leads” describes a newsroom [...]
Launching a paywall is easy. Pivoting a whole business from an advertising-centric mindset to one focused on reader revenue is not. Despite 10 years of [...]
When Journal Star executive editor Dennis Anderson created a reader advisory board with residents of Peoria’s predominately African American South Side in 2014, he knew [...]
The first thing a reporter needs to know about collaborating with an ethnic media journalist, said Univision host Jorge Ramos, is not to call him [...]
Special Editions & Series
AP has expanded explanatory reporting efforts to debunk elections misinformation and reach as many people as possible with the facts they need.
At our 2024 API Local News Summit on Elections, Trust and Democracy, we heard how news organizations are doing the work to create election resources that reflect the needs of the communities they cover. We asked four summit participants to expand on the work they’re doing in this space.
This month, API is partnering with the International Women’s Media Foundation to share election safety tips from their Newsroom Safety Across America initiative. IWMF and [...]
API Products & Programs

Helping journalists and media leaders transform their local news businesses to better serve diverse communities

Improving how newsrooms cover communities of color by assessing seven areas to reveal inequitable practices





