The American Press Institute developed this worksheet as a guide to getting you started with identifying a topic and building a single-subject news site.
Before starting, be sure you’ve read this Strategy Study.
Consider sitting down with a few creative collaborators from across your organization to tackle these questions together.
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Leaning into local identity and history can move our journalism from ‘we provide facts alone’ to ‘we provide facts and serve other important community functions.’
Here are a few ideas for activating your archives that participants brought to the recent API Summit on Local History, Community and Identity in Nashville — plus some ideas we all brought home to try out in the weeks and months to come.
Programming will involve both publicly available training, including webinars, and resources for the field, such as those from API’s work with influencer collaborations.