News Blog

The newsworthiness of protests   Did U.S. news organizations under-cover last weekend’s “Hands off!” protests against President Trump’s policies? Some people think so, judging from letters [...]

A chill on campus   College is often the place where young journalists find their voice, hone their craft and learn by pushing boundaries. Lately, they’re [...]

A culture of experimentation can also help more people feel invested in organizational success and foster innovation, as you have more people contributing their ideas.

As digital platforms and their users continue to grow and change, the ways news outlets build strategies around them will, too. These are themes we believe are key for digital transformation and sustaining and growing local news.

Once API’s influencer cohort ended their experiments last fall, they were encouraged to expand their retrospective beyond assessing what worked and what didn’t, instead considering value creation questions.

Wednesday, April 30 · 1 - 2pm EDT | Register here

Join us for a conversation with P.J. Browning, president and publisher of The Post and Courier in South Carolina. She’ll talk about how the organization fundraises for specific reporting beats, plus how The Post & Courier continues to innovate strategies to support new revenue.

When it comes to getting the content out the door, what are the associated steps? The API cohort found this to be a good workflow.

Partnering with local influencers enables news outlets to reach highly engaged, trusted voices within specific communities to foster greater trust. These influencers play a key [...]

Exploring these ethical questions will not only help you have more confidence in your collaboration and promote transparency with your community but will provide guideposts to choosing the right people to work with.

Our hope is that this guide can demystify and derisk influencer collaborations for newsrooms and get more of you on a path to responsible experimentation.