For printing and offline viewing, a PDF of the report and the topline results for the nonprofit news outlets, commercial news outlets, and funders are available for download.
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- Charting new ground: The ethical terrain of nonprofit journalism
- Don’t compromise standards to please funders
- Download a PDF and topline results: The ethical terrain of nonprofit journalism
- Methodology for our survey of media and funders
- Essays on the ethics of funders and nonprofit media
- Check out funders and maintain editorial firewall
- A look at the landscape of nonprofit journalism
- Create clear rules to avoid obvious dangers
- Motivations and potential conflicts of those who fund news organizations
- Unrestricted funding vital for journalism
- What metrics and outcomes funders ask for from news organizations
- How news organizations disclose relationships with funders
- Balanced approach can work, despite perception problems
- When individuals behind a donation are unknown, how news organizations proceed
- How news organizations handle disclosure and transparency of funding
- Few news organizations have written guidelines about outside funding of news
- How often funders get to review content before it is published
- How much funders specify the content news organizations produce
- The nature of grants that fund nonprofit news organizations
- Most funders think donations to news organizations meet their objectives
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As research continues to inform this slice of the news industry, we’ll continue learning, too. Who gets to be called a journalist in 2025 and beyond? What is the future of trustworthy information, especially considering the access to and trust for online content creators? How might journalism adapt to the rise, or co-opt the styles, of news influencers?
What if we started looking at our output as a product, not a service? Too often, we think "product" means a fancy app or a new website. But product isn’t about tech. It’s about intention.
When we began asking what kind of stories still mattered to Baca County, we realized many of them weren’t “breaking news” but generational memory. And the paper was the last remaining platform that treated those memories with care and context.


