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      2026 elections season

    • Article

      Where civic culture meets sustainability: Announcing API’s 2026 Local News Summits

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NEED TO KNOW

Revenue & Resilience

  • Study

    What publishers do, and don’t do, about retention

    We asked publishers whether or not they currently follow 38 different tactics that each may help with customer/subscriber retention in different ways. We found some [...]

    March 22, 2021
  • Study

    9 subscriber retention strategies

    We asked news publishers to tell us how much potential value they thought different retention strategies could have. This was independent of whether the publisher [...]

    March 22, 2021
  • Article

    Block Club Chicago’s coronavirus hotline connects readers with questions to reporters with answers

    People have questions. Journalists have answers. But it can be surprisingly difficult to connect the two. Someone wondering, for example, what COVID-19 testing options are [...]

    February 18, 2021
  • Article

    Covering the gears of democracy: How three election reporters are connecting readers to politics by explaining the right to vote

    They’re not conventional political journalists, but they might have the most important beat of 2020. This election year was going to be different even before [...]

    October 6, 2020
  • Series

    How Santa Cruz Local proved the value of community engagement to staff

    Founded in January 2019, Santa Cruz Local is a local news platform that produces a podcast, newsletter and website about public policy in Santa Cruz [...]

    October 6, 2020
  • Series

    How the Detroit Free Press partnered to engage underserved communities

    The Detroit Free Press is the largest daily newspaper covering Detroit, Michigan. At 189 years old, it is the local paper of record. The Free [...]

    October 6, 2020
  • Series

    How The Pilot used reader data to boost digital subscriptions

    The Pilot is a 100-year-old newspaper that covers Moore County, North Carolina, and publishes biweekly. As of August 2020, it had a print circulation of [...]

    October 6, 2020
  • Article

    How listening informed La Estrella de Tucsón’s reporting during COVID-19

    When COVID-19 infection rates began rising in southern Arizona in early spring, two things quickly became clear: one, predominantly Hispanic communities were suffering more than [...]

    September 16, 2020
  • Article

    How COVID-19 is reshaping grantmaking and what news organizations should know

    Just when news organizations are feeling the weight of unprecedented audience urgency, the numbing sear of burnout, and the effects of cratering ad revenues, foundations [...]

    May 5, 2020
  • Article

    How news organizations are asking for audience support in the time of coronavirus

    Many news organizations with paid subscriptions are removing barriers to their coronavirus coverage as a public service, and putting that content in front of their [...]

    May 4, 2020
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  • About
    • What We Do
    • Impact
    • History
    • Meet Our Team
    • API Updates
    • Financials
  • Resources
    • Our Offerings
    • Areas of Focus
      • Civic Discourse & Democracy
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      • Need to Know
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    Funders of local history initiatives can find partners in local media

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